Store designs, focusing on both department stores and shopping mall locations, taking care of all the details regarding furniture, ceilings, flooring and lighting. Carefully studying the best customer flow in order to fully make use of the space. My projects range from big stores in independent locations or shopping malls to small concessions in department stores. When developing a shop design image I can both work on ad-hoc design for specific locations or on modular solutions for an easier roll out in several different locations.
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creative design concepts, mood board, sketches
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renders
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material boards
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technical drawings
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quality control of samples and production
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design guidelines
Clients:
Saturday Mode, ST&SAT, D:FUSE, SAFIYA, Conlia, F&B
Design and set up of locations for press days and other events, bringing to life the seasonal theme of the brands we create an eye-catchy and interactive space for products presentation.
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creative design ideas – moodboard, concept, sketches
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renders
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material boards
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technical drawings
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quality control of samples and production
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VM set up
Clients:
D:FUSE
Applying the latest trends, here are some examples of design of creative spaces for brand activation. Immersive environments in which the customers can enjoy and feel the brand and get to know the products/services. As for shop designs: I can provide different sizes and concepts, to perfectly match the brand DNA of the client.
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creative design ideas – moodboard, concept, sketches
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renders
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material boards
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technical drawings
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quality control of samples and production
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design guidelines
Clients:
Saturday Mode, ST&SAT, ST&SAT man, D:FUSE, SAFIYA, Conlia, F&B
The window and island display designs are done using the latest trends in terms of colors, themes, materials and styles.
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creative design ideas – moodboard, concept, sketches
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renders
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material boards
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technical drawings
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quality control of samples and production
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installation guidelines
Clients:
Saturday Mode, ST&SAT, D:FUSE, Conlia, F&B
Every new shop design comes with a set of detailed basic guidelines, including props usage, capacity guidelines and styling guidelines.
Also designed seasonal VM guidelines, which allow the shop assistant to create beautiful displays based on the different merchandise and props combination.
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Basic VM guidelines
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Seasonal VM guidelines
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VM training material and delivery
Clients:
Saturday Mode, ST&SAT, ST&SAT man, D:FUSE, SAFIYA, Conlia, F&B
A memorable logo is a key element for a success of a brand. I've dealt with branding and rebranding strategies for different clients. Not only designing creative and fresh logos, but also considering all their applications, font pairings, color matching etc.
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Logo and emblem design
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VI design (logo applications
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VI guidelines
Clients:
Saturday Mode, F&B, ST&SAT, "Saturday and ..."
A full range of graphic design services to meet the different clients’needs.
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Magazine design
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POP design
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Poster design
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Web design
Clients:
Saturday Mode, ST&SAT, D:FUSE, Safiya, F&B
I am are also quite experienced in managing photoshooting concepts: from creative direction, to photo composition and props design & sourcing.
Clients:
Saturday Mode
Design of seasonal props to be used on the front tables and high walls. Also, design of ad hoc basic props, like shoe raisers, bag stands, POP stands etc.
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creative design ideas – moodboard, concept, sketches
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renders
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material boards
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technical drawings
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quality control of samples and production
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installation guidelines
Clients: Saturday Mode, ST&SAT, ST&SAT man, D:FUSE, SAFIYA, Conlia, F&B
Here is a list of projects, divided by categories. These projects have been conducted with my team.
In all these projects I was in charge of the briefing phase, strategy planning, creative phase, communication with the client, budgeting, liaising and negotiating with the factories, quality control.